Ep 2103: Selling Without Selling Out

Too many Christian business owners pour decades into building companies with a Kingdom culture—only to watch it vanish after a sale. In this episode, Jim and Martha Brangenberg welcome Brandt Brereton, founder of Perpetuate Capital and author of Perpetuate: Selling Your Business Without Selling Out, to share a powerful alternative to selling out: the Employee Stock Ownership Plan (ESOP). 

Brandt’s personal story—from a high-powered finance career to being “grounded for repairs” by God—sets the stage for a mission that’s both financially wise and biblically aligned. Discover how ESOPs can allow business owners to exit profitably without sacrificing their faith-driven legacy. 

Whether you're a Christian entrepreneur nearing retirement, an advisor, or someone passionate about aligning business with God’s purposes, this episode will challenge the way you think about stewardship, succession, and faith at work. 

What You'll Hear in This Episode: 

  • The faith journey that reshaped Brandt’s vision for business 

  • Why most business transitions destroy Kingdom culture—and how to stop it 

  • Common misconceptions about ESOPs and why they deserve a second look 

  • A biblical view of retirement, stewardship, and succession planning 

  • How ESOPs protect legacy, honor employees, and align with Christian values 

  • What Christian investors and business owners need to know about private equity pitfalls 

  • How Perpetuate Capital is helping companies transition without selling out 

The world uses people to get business done. Jesus wants us to use business to get people done. – Brandt Brereton 

If today’s conversation sparked your interest in integrating faith and business legacy, check out these recent iWork4Him episodes: 

These guests share unique insights on leadership, faith at work, and how to steward your influence for God’s purposes in every season of your career. 

iWork4Him wants to honor God with every dollar He’s entrusted to us! That’s why we proudly use businesses like SaferNet VPN and antivirus, Patriot Mobile cell service provider, ePaymints processing, among others. Find all the organizations we love and trust at iWork4Him.com/sponsors. 

To get serious about your Kingdom impact in the marketplace, consider joining the US Christian Chamber of Commerce! For unparalleled personal and professional growth and connection, come to the SWC 2026 event, taking place April 22-24 in Orlando. Register with code IWORK4HIM for 10% off your ticket! 

 Featuring: Brandt Brereton

Ministry/ Workplace: Perpetuate Capital 

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